Professional Headshots: 6 TYPES to CONSIDER – which ONE is RIGHT for YOU?

Professional headshots can vary depending on the industry and the individual’s personal branding, but generally, there are a few types of business portraits that are common and needed for any professional.

1. TRADITIONAL HEADSHOT

This is a classic type of professional headshot that features a close-up of the subject’s head and shoulders. This type of tight crop portrait is still very commonly used, especially in the corporate world, by executives, lawyers, actors, and models in business settings. It can be used on social media profiles, websites (such as in the ‘about’ section), business cards, or marketing materials. The background is usually a neutral color, and the subject is typically dressed in professional attire.

2. ENVIRONMENTAL HEADSHOT

Environmental headshots are taken in a location that is relevant to the subject’s profession or business, often in their work environment. This type of headshot provides context for the subject’s profession or industry, and helps to establish their credibility and authority in their field. For example, store owner can choose their store, a lawyer may have their headshot taken in a courtroom to convey their legal expertise, or a doctor may have their headshot taken in a clinic to showcase their medical background.

Environmental headshots should convey the subject’s personality and interests and the location (the background) and setting should be carefully chosen to complement the subject.

3. LIFESTYLE HEADSHOT | professional headshots aka branding images for serious entrepreneurs that need more than a headshot

A lifestyle headshot is a more casual and relaxed style of headshot that is often used in creative industries, such as writing, music, or art and now more often also in coaching, and beauty industry.

This type of headshot showcases the subject’s personality and interests in addition to their professional expertise. A lifestyle headshot often features the subject engaged in an activity related to their profession, such as holding a product or walking, to convey a sense of motion and energy. The background of a lifestyle headshot may be more colorful or dynamic than a traditional headshot, and the lighting may be more creative as well. This type of headshot can be more memorable and distinctive, helping the subject stand out from others in their industry. However, it’s important to strike the right balance between creativity and professionalism. A skilled and experienced photographer can definitely help achieve the desired look and feel.

Check on some of environmental and branding images that Kim Poonai, an owner of Vita Aesthetics chose to highlight her business.

4. ACTING HEADSHOT | professional headshots for actors

Acting headshots are specifically tailored to actors and actresses, as they need to showcase their range and versatility to casting directors and agents. These headshots may include multiple poses and expressions, as well as different hairstyles and outfits, in order to highlight the actor’s range and versatility. The goal of an acting headshot is to capture the essence of the actor’s personality, rather than just their physical appearance.

For example, an actor may choose to include headshots that display their range of emotions, from a serious and intense expression to a more lighthearted and comedic one. They often try to get a specific look and expression for upcoming audition to match the character that they are applying for. The poses and expressions used in acting headshots should be tailored to the actor’s individual strengths and type.

Some actors may choose to have their headshots taken in a studio with a neutral background, while others may prefer outdoor locations that reflect their personality and style. Ultimately, an effective acting professional headshots should capture the actor’s unique qualities and leave a lasting impression on casting directors and agents.

5. EDITORIAL HEADSHOT | professional headshots for publications

Editorial headshots are a type of professional portrait that is often used in magazines, newspapers, and other editorial publications. Unlike traditional business headshots, editorial headshots are less formal and more creative in nature. They often feature interesting lighting, unique poses, and dramatic backgrounds to create a more dynamic and visually appealing image.

Editorial headshots are typically used to accompany articles, interviews, and profiles of individuals in a variety of industries. They are designed to capture the subject’s personality and convey a sense of their unique style and brand. Editorial headshots can be a great way to stand out in a crowded field, as they allow you to showcase your individuality and creativity in a way that traditional business headshots may not.

6. TEAM BUSINESS PORTRAIT | professional headshots for groups

Team portraits are a type of group headshot that features a team or group of professionals together. These portraits are often used for company websites, annual reports, or other marketing materials to showcase the collective talent and expertise of a team.

Team portraits are an excellent way to build a sense of unity and cohesion within a team, and they can help to establish a company’s brand and image. They also provide a way for customers, clients, and stakeholders to put a face to a name and connect with the people behind a brand or business.

When planning a team portrait, it’s important to consider the composition and style of the photo. The team should be arranged in a way that is visually appealing and communicates their roles and relationships within the company. The setting should be consistent with the company’s branding and image, and the lighting should be carefully chosen to flatter each member of the team.

Ultimately, it’s important to work with a photographer who understands the industry, knows the current trends and can help create a headshot that is both professional and representative of your personal brand.

If you are looking for an expert for your headshots, contact one of the best Sarasota headshot photographers, Sylwia Ok and schedule your headshot session in her professional photography studio in Lakewood Ranch.

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